Payless shoes stunt discount
Payless shoes stunt discount
Payless shoes stunt discount
Payless shoes stunt discount
Payless shoes stunt discount
Payless shoes stunt discount

Payless shoes stunt discount

Payless shoes stunt discount, Payless pulled off a genius stunt by opening a fake luxury store Palessi in Santa Monica. Influencers paid up to 645 for shoes that actually cost 19.99 39.99 raving about their discount

$57.00

SKU: 7432257

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  • Wharton Talks Marketing Lessons Learned from Payless Publicity Stunt Clear Admit
  • How Payless disguised as a pop up called Palessi duped the L.A. fashion crowd MarketWatch
  • The problem with Payless fake luxury store hoax Vox
  • Five Marketing Lessons from the Payless Shoe Prank Knowledge at Wharton
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